Come to participate!

Come to participate! The PLI Conferences that will point out the trends and new paths of Private Label in the Iberian Peninsula and worldwide. We brought together industry visionaries to tackle retail’s biggest topics and forecast what’s next.


Day 1 | February 09, 2022

Welcome Coffee
Opening session
Cluster Vision of Private Label Industry

Trends and perspectives for the next 10 Years

Moderator: Nuno Afonso, Vice President Strategy and Marketing, Daymon


Ana Alves, Commercial Director Private Label, Sonae MC

Eduardo Finelli, Director of Private Label, Grupo Pão de Açúcar (Brazil)

Coffee break
The Development of Private Labels in Purchasing Centers
Impacts on retailing sales in Iberian Peninsula
Moderator: Alvaro Otal Montasell, Manager, National Association of Purchase and Services Companies - ANCECO (Spain)


Ignacio Gaspar, General Director, Toy Planet Shops

Cristina Menéndes, General Director, CECOFERSA - Ferreterías  

Lunch | Visit PLI Expo
Purchases and Procurement in Private Label

Moderator: Pedro Carmo, Director of Global Sourcing, Daymon


Ana Amaral, Head of Procurement & Sourcing Private Label, Sonae MC

Ángel García-Muñoz Rodrigo, General Director, Atica Redex - Carretillas y Maquinaría Industrial

The Strategic Role of Private Labels in Pharmacies

Moderator and speaker: Catarina Simões, Business Unit Manager Vet | Marcas exclusivas, Associação Nacional das Farmácias (Portugal)  


Valero Pallás Pons, General Manager, Farmàcies Ecoceutics 

Proximity stores: The power of local shopping

Moderator: Sérgio Rodrigues, Director Strategy & Business Intelligence, Daymon


Carla Esteves, Executive Director of Purchasing Center UniMark and Food Chain Retail "Aqui é Fresco"

Acácio Santana, General Manager, Coviran Portugal

Carlos Moreno-Figueroa, General Secretary, Spanish Federation of Home Appliance Merchants  

Coffee break
Leading Change: The Experiences Renewing Retail


Paulo Peereboom, CEO, Makro Netherlands

Jordi Costa Argelaguet, CEO, Compañia General de Compras CCQ, President of ANCECO


Day 2 | February 10, 2022

Future Retail Landscape: Convenience, Experience & Personalisation

Panelists: Ana Paula Barbosa, Retailer Services Director, NielsenIQ

Coffee Break
Consumer Shopper Journey: Supporting technology

Justin Honaman, Head Worldwide CPG, Amazon Web Services, Amazon

Exporting Private Label: Markets and Opportunities

Moderator: Catarina Guimarães, Business Development Europe & APA, Daymon

Lunch | Visit a PLI Expo
Green Revolution: What makes Private Labels Eco-Friendly?

Moderator: Gonçalo Lobo Xavier, General Director, APED - Portuguese Association of Retail Companies


Jaime Martín, Founder & CEO, Lantern Innovation Consultancy

Ramiro Ortiz, General Manager, Tetra Pak Iberia

Margarida Morão, Area Coordinator Strategy and Business Analytics, Private Label, Sonae MC

Omnichannel packaging

Is this the future for Ecommerce?

Elin Li, Manager Insights & Co-Design, Holmen Iggesund

Private Label 2022

Opportunities and new trends for post-pandemic growth

Katya Witham, Global Food & Drink Analyst, Mintel


Olivier Tjon, Director of Beyond Reason


*The conference schedule is subject to change